q       The volume of produce available for sale with farmers is still too small and can only be consumed by the local market; it’s not worth efforts to look for external market. In most cases, the volumes cannot even be ascertained or planned for – CROP FINANCE IS A KEY IN BOOSTING PRODUCTIVITY, WE HAVE EXPLORED WAREHOUSE RECEIPT SYSTEM WITH UGANDA COMMODITY EXCHANGE TO SOLVE THIS LOW VOLUME PRODUCTION BOTTLE NECK

q       Produce sold is of low/poor quality, hence fetching low price e.g. rice is sold unsorted (with stones, some chaff and a big percentage of broken grain). Action: Farmers need to start grading the produce to attract high price. A PRIVATE COMPNAY CEREAL AND PULSE EA WAS IDENTIFIED AND INTERESTED TO WORK WITH THE LOCAL PRIVATE MILLERS TO MILL, GRADE, BRAND, BULK, STORE, BROKER MARKET SERVICES WITH BUYER IN UGANDA AND BEYOND

q       Farmers were not organized for collective marketing and so majority of them were selling individually to meet their domestic needs. Action: Farmers need to form commodity/enterprise groups for bulking and collective marketing - FARMERS DO NOT SEE ANY INCETIVE TO JOIN AN ASSOCIANTION, ASSOCIATIONS DO NOT HAVE ATTRACTIVE SERVICES TO THEIR MEMBERS TO KEEP THEM INTERESTED AND INVOLVED IN BEING IN THE ASSOCIATION (This is the case with Doho Rice Farmers Association). DEVELOPMENT OF PRIVATE SECTOR LED PACKAGES WITH SERVICES SUCH AS CROP FINACE, STORAGE AND MARKET BROKERAGE THROUGH THE WRS CAN CHANGE THE SITUATION i.e. starting with rice enterprise and spreading and integrating with other crops.

q       Farmers were not organized for collective marketing and so majority of them were selling individually to meet their domestic needs. Action: Farmers need to form commodity/enterprise groups for bulking and collective marketing - FARMERS DO NOT SEE ANY INCETIVE TO JOIN AN ASSOCIANTION, ASSOCIATIONS DO NOT HAVE ATTRACTIVE SERVICES TO THEIR MEMBERS TO KEEP THEM INTERESTED AND INVOLVED IN BEING IN THE ASSOCIATION (This is the case with Doho Rice Farmers Association). DEVELOPMENT OF PRIVATE SECTOR LED PACKAGES WITH SERVICES SUCH AS CROP FINACE, STORAGE AND MARKET BROKERAGE THROUGH THE WRS CAN CHANGE THE SITUATION i.e. starting with rice enterprise and spreading and integrating with other crops.

q       Farmers were not organized for collective marketing and so majority of them were selling individually to meet their domestic needs. Action: Farmers need to form commodity/enterprise groups for bulking and collective marketing - FARMERS DO NOT SEE ANY INCETIVE TO JOIN AN ASSOCIANTION, ASSOCIATIONS DO NOT HAVE ATTRACTIVE SERVICES TO THEIR MEMBERS TO KEEP THEM INTERESTED AND INVOLVED IN BEING IN THE ASSOCIATION (This is the case with Doho Rice Farmers Association). DEVELOPMENT OF PRIVATE SECTOR LED PACKAGES WITH SERVICES SUCH AS CROP FINACE, STORAGE AND MARKET BROKERAGE THROUGH THE WRS CAN CHANGE THE SITUATION i.e. starting with rice enterprise and spreading and integrating with other crops.

q       Farmers were not organized for collective marketing and so majority of them were selling individually to meet their domestic needs. Action: Farmers need to form commodity/enterprise groups for bulking and collective marketing - FARMERS DO NOT SEE ANY INCETIVE TO JOIN AN ASSOCIANTION, ASSOCIATIONS DO NOT HAVE ATTRACTIVE SERVICES TO THEIR MEMBERS TO KEEP THEM INTERESTED AND INVOLVED IN BEING IN THE ASSOCIATION (This is the case with Doho Rice Farmers Association). DEVELOPMENT OF PRIVATE SECTOR LED PACKAGES WITH SERVICES SUCH AS CROP FINACE, STORAGE AND MARKET BROKERAGE THROUGH THE WRS CAN CHANGE THE SITUATION i.e. starting with rice enterprise and spreading and integrating with other crops.

q       Farmers were not organized for collective marketing and so majority of them were selling individually to meet their domestic needs. Action: Farmers need to form commodity/enterprise groups for bulking and collective marketing - FARMERS DO NOT SEE ANY INCETIVE TO JOIN AN ASSOCIANTION, ASSOCIATIONS DO NOT HAVE ATTRACTIVE SERVICES TO THEIR MEMBERS TO KEEP THEM INTERESTED AND INVOLVED IN BEING IN THE ASSOCIATION (This is the case with Doho Rice Farmers Association). DEVELOPMENT OF PRIVATE SECTOR LED PACKAGES WITH SERVICES SUCH AS CROP FINACE, STORAGE AND MARKET BROKERAGE THROUGH THE WRS CAN CHANGE THE SITUATION i.e. starting with rice enterprise and spreading and integrating with other crops.

q       Farmers were not organized for collective marketing and so majority of them were selling individually to meet their domestic needs. Action: Farmers need to form commodity/enterprise groups for bulking and collective marketing - FARMERS DO NOT SEE ANY INCETIVE TO JOIN AN ASSOCIANTION, ASSOCIATIONS DO NOT HAVE ATTRACTIVE SERVICES TO THEIR MEMBERS TO KEEP THEM INTERESTED AND INVOLVED IN BEING IN THE ASSOCIATION (This is the case with Doho Rice Farmers Association). DEVELOPMENT OF PRIVATE SECTOR LED PACKAGES WITH SERVICES SUCH AS CROP FINACE, STORAGE AND MARKET BROKERAGE THROUGH THE WRS CAN CHANGE THE SITUATION i.e. starting with rice enterprise and spreading and integrating with other crops.

q       Farmers were not organized for collective marketing and so majority of them were selling individually to meet their domestic needs. Action: Farmers need to form commodity/enterprise groups for bulking and collective marketing - FARMERS DO NOT SEE ANY INCETIVE TO JOIN AN ASSOCIANTION, ASSOCIATIONS DO NOT HAVE ATTRACTIVE SERVICES TO THEIR MEMBERS TO KEEP THEM INTERESTED AND INVOLVED IN BEING IN THE ASSOCIATION (This is the case with Doho Rice Farmers Association). DEVELOPMENT OF PRIVATE SECTOR LED PACKAGES WITH SERVICES SUCH AS CROP FINACE, STORAGE AND MARKET BROKERAGE THROUGH THE WRS CAN CHANGE THE SITUATION i.e. starting with rice enterprise and spreading and integrating with other crops.

q       Information on the Cost Benefit Analysis (profitability) of the enterprises was lacking among the farmers e.g. farmers were not sure of what it would cost them to produce a given acreage of rice, maize water melon or groundnuts and the yield expected, selling price and profit margin expected. Action: Sub-county NAADS Coordinator, Enterprise chairpersons and some knowledgeable farmers need to work out the cost of production of each enterprise, break even price, average acreage and production per farmer in a given season. This information is critical for planning and negotiating contracts with potential buyers. – SOME DATA IS AVAILABLE FOR RICE IN DOHO RICE SCHEME, BUT NEEDS UPDATE. FOR OTHER ENTERPRISES, DATA CAN BE OBTAINED FROM OTHER SOURCES.

q       There was also a felt need by the sub county officials that the process would take off well and faster if these farmers are trained in different marketing aspects such as Cost Benefit Analysis of the different selected enterprises and business planning. 

q       There was also a felt need by the sub county officials that the process would take off well and faster if these farmers are trained in different marketing aspects such as Cost Benefit Analysis of the different selected enterprises and business planning. 

q       There was also a felt need by the sub county officials that the process would take off well and faster if these farmers are trained in different marketing aspects such as Cost Benefit Analysis of the different selected enterprises and business planning. 

q       There was also a felt need by the sub county officials that the process would take off well and faster if these farmers are trained in different marketing aspects such as Cost Benefit Analysis of the different selected enterprises and business planning. 

q       There was also a felt need by the sub county officials that the process would take off well and faster if these farmers are trained in different marketing aspects such as Cost Benefit Analysis of the different selected enterprises and business planning. 

q       Farmers were not exploiting the various means of accessing market information such as use of sms mobile cell phones, radio market information broadcasts, news paper market prices of various commodities. Action: This information was communicated to the farmers to start using them right away.